Setting up in Emerging Markets

The risks and opportunities hiding in uncharted territory

In times of enormous worldwide competition, producing local-for-local – and in best-cost countries wherever possible, too – has become an absolute necessity in order to keep pace with the continuously increasing pressure on costs. Our local analyses over the last three years specify economic perspectives in four target countries with reference to their cultural particularities. This follows on from our concept of “growth off the beaten track” in our last newsletter: while the regions we present in what follows offer alternatives for future investment, we are careful not to ignore the risks that come with the territory.

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